CEO Bloggers' Club
International Club of CEO bloggers
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Wii Straps Foreshadow Future of 'Avatar Marketing - Just as we're entering the age of Avatar marketing, the New York Times reports that Nintendo to Offer Sturdier Straps for Wii. Studier straps! Yes indeed, folks; we are just beginning a... - media+marketing business trend links
Understanding Generation Y - Y2Curious: America’s Generation Y has grown up around various phenomena including the Internet with online chatting, Wikipedia, YouTube and its numerous informational resources, digital video and music, Tickle Me Elmos, continued abuse of underage drinking and... - media+marketing business trend links
MySpace: Marketing bonanza for bands - Attracting people to a video shoot is one way bands use MySpace.com to connect with fans and promote themselves. They also use it to inform people about upcoming shows, announce radio appearances, list equipment... - media+marketing business trend links
Marketing Mashups: Consumers ‘Configure Culture’ - Was 2006 the year of marketing by “remix, mashups and ‘configurable culture’'? According to Marissa Gluck, Founder of Radar Research, it was. At the recent Ad-Tech conference in NYC, Gluck made a case for... - media+marketing business trend lniks
Marketing Takes Many Forms - Advertisers get creative to capture elusive eyes - @ The Cincinnati Enquirere Second Life Suffers from Growing Pains - Falling house prices in the US, unsold properties and builders dramatically cutting starts on new homes... - media+marketing business trend links
Yahoo Memo: The 'Peanut Butter Manifesto' - An internal document by Brad Garlinghouse, a Yahoo senior vice president, says Yahoo is spreading its resources too thinly, like peanut butter on a slice of bread. Full text of the document is... - media+marketing business trend links
Do You Need a Web Publicist? - As people increasingly live their lives online, some are finding they need methods of self-promotion and self-protection, concepts usually associated with politicians and Hollywood stars. New online-identity management firms are offering services ranging... - media+marketing business trend links
The Top Small Workplaces Contest - A panel of small business experts chosen by the Wall Street Journal will select a list of small businesses [web 2.0 start-ups perhaps] in North America with outstanding workplaces - The Wall Street Journal... - media+marketing business trend links
E-Looking but Little E-Buying on Monday - The aggressive marketing tactics — from deep one-day discounts to gifts with purchase — have touched off a lively debate in retailing on the significance of Cyber Monday, as industry boosters now call... - media+marketing business trend links
Burned by Branding - What churches can learn from the anti-Starbucks movement. - Christianity Today A $500 Milestone for Google Believers - Google now has a market value of $156 billion, exceeding all but 13 American companies — icons of... - media+marketing business trend links
The UK Power Marketing 100 -Power - an attribute everyone wants, but few attain. Our essential guide to the key players will show you who holds sway in the UK marketing industry. - Brand Republic How to Write an Interactive... - media+marketing business trend links
The Power of We - Companies are using YouTube-like technology to tap the ideas and energy of employees. - Emily Flynn Vencat @ Newsweek Web 3.0? Entrepreneurs See A Web Guided By 'Common Sense' - In its current state, the... - media+marketing business trend links
How Borat Exploited Google - The hottest joke about the so-called Web 2.0 reads: What is the difference between Google and Borat? The latter knows how to make money from YouTube. - Evgeny Morozov @ The Globalist IBM Says Yes... - media+marketing business trend links
State of the Internet -- Web 2.0 - Mary Meeker of MorganStanley outlined (in these 41 slides) how mobile and Asia were set for big growth. At this year's Summit, Meeker focused on video and monetizing that - Read/Write Web... - media+marketing business trend links
Someday, Media 'Will Be the Internet' - Brands may one day stop using traditional media because the Internet will become the media, by delivering all information and entertainment, says Giovanni Fabris, a VP with McDonald's International, at this week's Ad:Tech...
