Calvin Ayre
Bodog Entertainment Founder Calvin Ayre blogs on everything from industry news to CAF projects
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- Bodog Defense to Expose Patent Trolls Achilles' Heel
The devil inside Patent Troll Raymond P. Niro Armed with explosive evidence and a hard-nosed team of lawyers, on Oct. 11 Bodog is headed to court to lay a harsh spanking on the loathsome Patent Trolls who are trying to extort close to $49 million from Bodog. Read the Emergency Motion for Permanent Injunction pdf here...
Wed, 10 Oct 2007 00:19:59 +0000 - CAP Euro 2007
Barcelona is one of my favorite cities in the world. Incredible culture, amazing architecture, breathtaking women and a nightlife that just starts getting going at 11 at night…my kinda place. This year's CAP Euro event, which is one of the most reputable networking gatherings for affiliates and casino operators in Europe, was held in Barcelona so of course I had to make an appearance...
Tue, 09 Oct 2007 19:55:47 +0000 - The Cowboys are Primed to Herd in the Buffalo Bills
Monday Night Football pits the Cowboys against the Bills. Can Dallas make it 5-0? During football season I love nothing more than chilling out with some friends, drinking a few beers and watching Monday Night Football in High Definition. Monday's match up between Dallas and Buffalo seems like a shoe-in for the Cowboys...
Mon, 08 Oct 2007 01:00:52 +0000 - On Being a Brand Ambassador
What is a Brand Ambassador? As a marketing term, it essentially defines an individual who is not only passionate about a service, product or company but who is on the front lines, dedicating themselves to the advocacy of that service, product or company. A brand is a powerful decision making tool for customers, and there is tremendous power in having a face and a personality represent that brand...
Sat, 06 Oct 2007 13:21:28 +0000 - …And the Winner Is!
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Wed, 03 Oct 2007 23:52:06 +0000 - Elliot's Blog Sums Up Bodog's Branding Strategy
A quick "thank you" to Elliot J. Silver for a couple of things: First, for clarifying something for me (...apparently I misinterpreted a comment he made regarding branding vs. generic domain names). And secondly, for applauding Bodog's branding strategy. In his reply to my reply (you gotta love the power of the blogging community...
Tue, 02 Oct 2007 23:16:05 +0000 - Congratulations, Bif and Ian!
Bif and Ian tie the knot. Congratulations are definitely in order! (Bodog photo) Quite honestly I can't think of anybody who deserves to be happier than my good friend and Bodog Music artist Bif Naked...
Tue, 02 Oct 2007 21:54:22 +0000 - 1st Tech Patent Trolls Seek Permanent Injunction Against Bodog
Bodog Catches 1st Tech Patent Trolls Chasing Their Own Tail First it was Bodog.com…now the Patent Trolls over at 1st Tech have filed an "emergency" motion for a permanent injunction. They want full control over Newbodog.com. That's actually pretty funny because we vacated that domain days ago and have since taken up new, permanent digs at Bodoglife.com...
Mon, 01 Oct 2007 22:22:32 +0000 - Can You Rebuild Your Brand with a Generic Name?
In response to what Elliot J. Silver had to say in his blog post, "Branding vs. Generic Brand Names"... Elliot brings up some very good points. With regards to our current situation involving the Patent Trolls over at 1st Tech, Elliot writes: "When the brand was threatened recently, Bodog changed their domain name from Bodog.com to NewBodog.com and then finally to BodogLife.com...
Mon, 01 Oct 2007 18:00:28 +0000 - Bodog Brand Remains the Same
Bodog will always be bodog. We are not rebranding. Based on what I've been reading there seems to be some amount of confusion over the Bodog brand. We have not rebranded. Bodog was Bodog before and it's still Bodog and we have always been a lifestyle brand so nothing has changed. Go to our home page and look to the top left hand corner….what you see is the Bodog logo...
Fri, 28 Sep 2007 22:38:32 +0000
