Bold Headed Broadcast: Providing entrepreneurs and marketing professionals with the latest news, tip
Hosts Paul Holcomb and Luis Hernandez present contrasting viewpoints on relevant issues surrounding advertainment. Topics discussed include corporate podcasting, business blogging, promotional micro-sites, advergaming, interactive video, user-generated content and.
- Last build:
- Tue, 11 Jul 2006 12:59:14 -0400
- Language:
- en
- Feed URL:
- http://www.boldheaded.com/podcast/BoldHeaded_Podcast.xml
RSS FEED IDEMS: Bold Headed Broadcast: Providing entrepreneurs and marketing professionals with the latest news, tip
- Episode 2: Where to begin?
Bold Headed Broadcast Episode 2: Where to begin? This episode discusses a simple methodology to determine what form of digital entertainment makes sense for you to integrate into your marketing strategy. Also introduces Skypecasting.
Fri, 2 Jun 2006 08:50:22 -0400 - Episode 3: In-Game Advertising and Advergaming
This episode discusses in-game advertising, Advergaming, and emerging game related marketing and promotion opportunities with social-based second life genre games.
Fri, 9 Jun 2006 09:51:13 -0400 - Episode 4: Slamcasting
he Bold Headed Broadcast introduces a new concept called Slamcasting which combines the best of podcasting, blogging, online forums and live chat.
Fri, 16 Jun 2006 07:00:47 -0400 - Episode 5: Video and Vlogging
Luis Hernandez and Paul Holcomb discussed new innovations and how brands are integrating video into their marketing strategy.
Fri, 23 Jun 2006 06:19:27 -0400 - Episode 6: Promotional Micro-sites
This episode discusses the 10 benefits of using promotional micro-sites in your marketing strategy and where to start. Host Paul Holcomb and Luis Hernandez also provide recent examples of leading edge promotional micro-sites and define advertainment.
Fri, 30 Jun 2006 10:32:34 -0400 - Episode 7: Net Neutrality, Regulation and what it means to advertisers and marketers.
This week we explain what exactly Net neutrality means and why it's important to advertisers and marketers. Paul Holcomb reveals how to receive the new Bonus Podcast on Business Podcasting.
Fri, 07 Jul 2006 07:00:47 -0400 - Episode 8: This week’s episode discusses the power and nature of the online community.
The discussion uses the recent viral success of our “Techno Remix” on Net Neutrality to show how shaping your marketing strategy to the online community can generate powerful results.
Fri, 14 Jul 2006 09:06:50 -0400 - Episode 9: Ted Steven’s Hip Hop, Net Neutrality update, and Burger King’s Myspace page.
PNet Neutrality update with the newest Ted Steven’s Hip Hop rap. Social networking discussion using the Burger King MySpace page as a case study example for discussion.
Fri, 04 Aug 2006 12:06:50 -0400 - Episode 10: Snakes on a Plane, Techno Remix revisited, RSS and Google SiteMaps, and Agency.com's Subway viral video pitch examined.
We discuss the blogosphere's influence on Snakes on a Plane, including user generated content. We follow up on our own recent viral project, The Ted Steven's Techno Remix, and discuss important tips and things to be aware of when producing advertainment or viral content. We also try to explain how RSS can help for placement, and review the recent viral video pitch campaign produced by Agency.com for the Subway account.
Sun, 20 Aug 2006 00:01:00 -0500
